Our commitment as part of the Ideal Development mission; We are committed to maintaining our uncompromising principles while we grow.
An empowered organization is one in which individuals have the knowledge, skill, desire,
and opportunity to personally succeed in a way that leads to collective organizational success.
We do not claim to be perfect, but we do pledge to try and run our business(s) according to our value system and correct our actions if we fall short.
Every company in our portfolio is charged with being a guardian of our corporate value system. These values guide both our business and personal relationships, and we take them very seriously. We believe that our dedication to the fundamental tenets of honesty,
integrity and fair business dealings will enable us to continue our success.
Mr. Rosa is a well-seasoned entrepreneur who understands the challenges of taking a project from concept to completion, from identifying opportunities, developing the right management, business and marketing strategies bringing it full circle to the intended goals. He is also an accomplished media facilitator and producer and a specialist in marketing from concept to production and creative design. Mr. Rosa has 20 years of experience in all aspects of production including print, video, film, music and audio production and music production, Mr. Rosa has also has developed interactive multi-media technology and new media retail products. He is responsible for shaping Ideal Development's long-term vision and is its driving force across portfolio of companies.
Mr. Rosa previously owned and operated several high-end production and technology-driven marketing companies, successfully developing and deploying information-driven and communications-based products, as well as audio/visual-rich media products for many client companies or property based brands, from small business to the bigger ones, such as Universal Pictures, Paramount Pictures, New York City Board of Education, The Urban League, Yahoo, Marvel, Parker Security, New York Presbyterian Hospital, Cornell Medical School, Nyack Hospital and others.
In recent years, Mr. Rosa has focused on the use of information technology, new media technology, and multimedia enriched content models, as well as the use of multi-lingual platforms to facilitate public health and patient care, and the development of platformsto provide access to medical information at both the professional and lay levels. Including, the development of an educational platform (Ideal Educate) Mr. Rosa is a native of Washington Heights, New York City.
Dr. Abraham Bornstein, a board-certified cardiologist and Fellow of the American College of Cardiology, currently holds a faculty appointment as Assistant Professor of Science Education at Hofstra North Shore-LIJ School of Medicine, a newly established medical school with a unique experimental medical curriculum. His educational area of interest includes the use of multimedia to enhance medical education content development, medical curriculum development, and medical education research. He formerly held the position of Assistant Professor of Public Health at Weill Cornell Medical College. As a specialist in preventive cardiology, valvular heart disease, and adult congenital heart disease, as well as health information technology, he has been developing telemedicine-based applications in order to improve healthcare delivery and practical personal health education for underserved medical communities in both Brooklyn and Queens.
Dr. Bornstein was raised in Boston, Massachusetts where he attended Boston Public Latin School. He did his undergraduate work at Boston University, graduating Magna Cum Laude in 1969. He earned his medical degree at Tufts University School of Medicine, graduating Cum Laude in 1973. From 1973 to 1978, he went on to do his subspecialty training in Internal Medicine, followed by a Cardiology Fellowship, at The Tufts-New England Medical Center in Boston, Massachusetts. After formally completing his cardiovascular training, he did an extra year of cardiovascular research in the areas of electrophysiology, pacemaker insertion, and congenital heart disease, spending time on the pediatric cardiology service as well.
Upon completion of his training, Dr. Bornstein joined Cardiology Associates of Fairfield County PC, a private practice consultative cardiology group, where he became a principle partner and practiced invasive/interventional cardiology for 20 years, from 1978-1998. During that time, he was instrumental in the establishment of the Heart Institute at St. Joseph Medical Center in Stamford, CT where he was appointed Associate Director. While in clinical practice, he served as a member of the Anthem Blue Cross/Blue Shield Medical Advisory Committee. He also served as a member of the Connecticut Hospital Association Panel of Clinical Excellence in Cardiology, where he was intimately involved with the establishment of clinical guidelines and other quality of care initiatives.
After leaving private practice, Dr. Bornstein trained in cardiac positron emission tomography (PET) at Columbia Presbyterian Medical Center in 1999, and Nuclear Cardiology at St. Luke’s-Roosevelt Hospital Center in 2000.
He has more than 30 years of clinical practice experience in both the private practice setting, as well as in the academic environment. Throughout his career, he has participated extensively in the medical education process, believing this to be the cornerstone for achieving ongoing clinical excellence. He has been the recipient of numerous teaching awards. In recent years, he has focused on the use of information technology to facilitate medical education, patient care, and to provide access to medical information at both the professional and lay levels.
At Weill Cornell Medical College, he had been extensively involved in many areas of graduate medical education including training the pediatric house staff, medical house staff, and cardiology fellows. He also taught the Problem Based Learning (PBL) course, the Medicine, Physicians and Society (MPS) course for the first and second year medical students, as well as evidence-based medicine as part of the Public Health educational curriculum for medical students at Weill Cornell Medical College. He has also developed content for the medical school curriculum, as well as for CME and teleconferencing. Yearly, he is responsible for the entire Adult Congenital Heart Disease curriculum for the Cardiology Fellowship Training Program at St. Luke’s-Roosevelt Hospital Center in New York City.
He also has expertise in noninvasive cardiac imaging, including nuclear cardiology, cardiac positron emission tomography, cardiac ultrasound, cardiac CT and MRI. He has published papers in peer-reviewed journals as well as chapters in textbooks in his areas of expertise.
Mr. Ford, a graduate of Dartmouth College (where he was a Senior Fellow) and Harvard University's Law School, held numerous high-level positions in the legal profession, academia, state and local government and on Wall Street where he worked as an investment banker. In recent years, Mr. Ford worked as Counsel with the Kaye Scholer law firm, specializing in international corporate law. He was the New York City Commissioner of Business Services during the administration of former Mayor David Dinkins as well as President and Chief Executive Officer of the State of New York Mortgage Agency during the administration of former Governor Mario Cuomo.
In his current position at Fordworks, Mr. Ford provides advisory services for clients in the U.S., Asia, Africa, Europe and the Caribbean. A sampling of his former and current clients includes the Johannesburg Stock Exchange, the Irish Stock Exchange, the Republic of Haiti, Playboy Entertainment, the Nigerian Investment and Securities Tribunal, Black Entertainment Television, the Mid Bronx Senior Citizens Council and the Upper Manhattan Empowerment Zone Development Corporation.
Mr. Ford has been a member of the faculty at the School of International and Public Affairs at Columbia University as an adjunct professor, where he has taught public policy management and economic policy management in emerging market economies. He has also taught courses in international business at the School of Business and public administration at the School of Public Administration at Metropolitan College of New York and has lectured at La Universidad Externado in Bogota, Colombia. He has also taught at Medgar Evers College and John Jay College.
In addition, he is a member of the Board of Advisors for the Center for Jazz Studies at Columbia University and is an emeritus member of the Board of Advisors of United Way International. He is also an emeritus member of the Board of Advisors of the Nelson A. Rockefeller Center for Public Policy at Dartmouth College. Mr. Ford has also been a member of the Board of Directors of Haitel, S.A., a leading cellular phone company in the Republic of Haiti and of Gridline Communications Holdings, Inc., a telecommunications firm based in Texas.
He has been a contributing columnist with Turning Point magazine and the Carib News newspaper in New York City and has written for numerous publications and lectured extensively throughout the United States. He has written two published novels, The Pride and What You Sow and publishes a bi-weekly column on his Point of View blog – www.wallaceford.wordpress.com
He is a native of Harlem where he resides with his son, Wallace III.